Tuesday, May 2, 2017

Portfolio

-Cover page for portfolio
-Table of Contents
-Cover page for project
-About
-Mood Board
-Research
-Color palette
-Idea Concept and progress
-Logo sketches
-Variations (Vector images)
-Final logo
-packaging sketches
- Final project ( mock-up)


05/02/2017 Homework

Shannon:
  1. develop all the vector images for infographic and bring COMPLETE layout.
  2. Complete Lady M and post on the blog
  3. COMPLETE Portfolio layout on Indesign
Joohyun
  1. Complete your final portfolio layouts on Indesign.
  2. Complete to draw all the vector images for Infographic and bring COMPLETE layout
  3. Finish the socks packaging
Lydia:
  1. Complete logo and poster
  2. Work on portfolio layout and develop on the Indesign 
In Hwan:
  1. Keep practice on the pen tool
Jamie:
  1. Complete Typo poster and work on the book cover.

Friday, April 28, 2017

04/28/2017 Homework

Shannon:
  1. develop all the vector images for infographic (Incomplete)
    1. choose the color
  2. Complete Lady M and post on the blog (Complete)
  3. COMPLETE Portfolio layout on Indesign (Incomplete)
Joohyun
  1. Complete your final portfolio layouts on Indesign. (Incomplete)
  2. Complete to draw all the vector images for Infographic! (Incomplete)
  3. Finish the socks packaging (Incomplete)
Lydia:
  1. Keep working on Brochure 
  2. variations for poster (Complete)
  3. Work on portfolio layout and develop on the Indesign (Incomplete)
In Hwan:
  1. Keep practice on the pen tool

Tuesday, April 18, 2017

4/18/2017 Homework

Shannon:
  1. 10 Layout thumbnail sketches for infographic (Completed)
  2. sketch all the graphs and icons for infographic (Incomplete)
  3. COMPLETE Portfolio layout on Indesign! (Incomplete)
Joohyun
  1. Make portfolio layouts on Indesign. (Completed)
  2. Complete to draw all the vector images for Infographic (forgot to bring it!!!)
    1. Graphs
    2. icons
  3. Bring all your sketches to scan AND Flash drive!!
Lydia:
  1. Keep working on Brochure (completed)
  2. 20 thumbnail sketches for poster (completed)
Jamie:
  1. Keep working on typography poster
  2. Choose the color for the poster
In Hwan:
  1. Keep practice on the pen tool
  2. 5 variations for stationery(completed)

Tuesday, April 11, 2017

04/11/2017 Homework

Shannon:
  1. 20 Layout sketches for infographic (1/2 done)
  2. Research the informations to insert in your design
    1. https://blog.kissmetrics.com/12-infographic-tips/
    2. Statistics
    3. Graphics / Chart
  3. Bring all your sketches to scan AND Flash drive!!
Joohyun
  1. 20 Layout sketches for infographic (Incompleted)
  2. Research the informations to insert in your design
    1. https://blog.kissmetrics.com/12-infographic-tips/
    2. Statistics
    3. Graphics / Chart
  3. Bring all your sketches to scan AND Flash drive!!
Lydia:
  1. Keep working on Brochure 
  2. 20 thumbnail sketches for packaging (Incompleted)
    1. seed packaging
  3. 20 thumbnail sketches for poster (Incompleted)
Jamie:
  1. make 5 more variations for typography poster
In Hwan:
  1. Keep practice on the pen tool
  2. Develop logo on the illustrator. (Incompleted)

Friday, April 7, 2017

04/07/2017 Homework

Joohyun:
  1. FINISH THE DOUX PROJECT! (Incompleted!)
    1. Set box
  2. Bring all your sketches to scan AND Flash drive!!
  3. Start working on portfolio (Completed!)
    1. make layouts on the indesign

Shannon:
  1. Columbia Logo Stationery sketches (10 each) and develop on the illustrator (5variations)  (Incompleted!)
  2. Columbia Mock-ups (Incompleted!)
    1. shopping bag
    2. Tool kit box
    3. Clothing (jackets, shoes, t-shirts)
  3. Complete stationery for Lady M and work on mock-ups (Completed but need to be revised)
    1. coffee cup (cold)
    2. cup holder
  4. Bring all your sketches to scan AND Flash drive!!

Lydia:
  1. Develop the brochure on the illustrator (3pages)  (Completed!)
  2. Complete Save the Bee Logo and Stationery  (Completed!)
Jamie:
  1. make typography poster 10 variations on illustrator  (Completed!)
In Hwan:
  1. Complete pen tool exercises  (Completed!)
  2. Develop logo on the illustrator (Incompleted!)

Tuesday, April 4, 2017

04/04/2017 Homework

Joohyun:
  1. FINISH THE DOUX PROJECT! (Incomplete!)
    1. Set box
  2. Bring all your sketches to scan AND Flash drive!! (Incomplete!)
  3. Start working on portfolio (Incomplete!)
    1. make layouts on the indesign

Shannon:
  1. Columbia Logo Stationery sketches (10 each) and develop on the illustrator (5variations) (Incomplete!)
  2. Columbia Mock-ups (Incomplete!)
    1. shopping bag
    2. Tool kit box
    3. Clothing (jackets, shoes, t-shirts)
  3. Complete 20 sketches for Lady M packaging layouts and bring 5 variations on illustrator (Completed)
  4. Complete stationery for Lady M and work on mock-ups 
    1. coffee cup (hot and cold) (completed)
    2. cup holder (Incomplete!)
    3. cup sleeve (completed)
  5. Bring all your sketches to scan AND Flash drive!!

Lydia:
  1. Develop the brochure on the illustrator (3pages) 
    1. bring contents and images for the brochure (Incomplete!)
  2. Complete Save the Bees Stationery 10 thumbnail sketches and develop on the illustrator (3 variations) (Completed)
Jamie:
  1. make typography poster 10 variations on illustrator
In Hwan:
  1. Complete pen tool exercises
  2. Develop logo on the illustrator

Friday, March 31, 2017

03/31/2017 Homework

Joohyun:
  1. FINISH THE DOUX PROJECT! 
    1. Change the color of the socks packaging and stationery
    2. box packaging
    3. set box packaging (Incompleted)
    4. shopping bag
    5. socks
  2. Bring all your sketches to scan AND Flash drive!! 
  3. Portfolio layouts (thumbnail sketches) (80% completed)
    1. 15 table of content
    2. 15 About
    3. 15 color palette
    4. 15 concept and progress
    5. 15 cover page
    6. 10 title, page #

Shannon:
  1. Columbia Logo Stationery sketches (10 each) and develop on the illustrator (5variations) (Incompleted)
  2. Columbia Mock-ups (Incompleted)
    1. shopping bag
    2. Tool kit box
    3. Clothing (jackets, shoes, t-shirts)
  3. Complete 20 sketches for Lady M packaging layouts and bring 5 variations on illustrator (Incompleted: didn't bring sketchbook)
  4. Complete stationery for Lady M and work on mock-ups (1/2 completed)
    1. coffee cup (hot and cold) 
    2. cup holder
    3. cup sleeve
  5. Bring all your sketches to scan AND Flash drive!! (didn't bring sketchbook)

Lydia:
  1. Develop the brochure on the illustrator (3pages) (Incompleted)
    1. bring contents and images for the brochure
  2. Complete Save the Bees Stationery 10 thumbnail sketches and develop on the illustrator (3 variations) (Incompleted)

Tuesday, March 28, 2017

3/28/2017 Homework

Joohyun:
  1. Complete mock up for socks.
    1. box (individual box & set) Change the color! (Completed)
    2. shopping bag (Completed)
  2. Portfolio layouts (thumbnail sketches) (Incompleted)
    1. 15 table of content
    2. 15 About
    3. 15 color palette
    4. 15 concept and progress
    5. 15 cover page
    6. 10 title, page #

Shannon:
  1. Columbia Logo variations (10) (Completed)
  2. Complete 20 sketches for Lady M packaging layouts and bring 5 variations on illustrator (Incompleted)
  3. Complete stationery for Lady M and work on mock-ups (Incompleted)
    1. coffee cup (hot and cold) 
    2. cup holder
    3. cup sleeve
  4. Portfolio layouts (thumbnail sketches) (Completed)
    1. 15 table of content
    2. 15 About
    3. 15 color palette
    4. 15 concept and progress
    5. 15 cover page
    6. 10 title, page #

Lydia:
  1. 10 thumbnail sketches for Save the Bees brochure layouts (10x7pages=70 sketches) (Completed)
  2. Complete Save the Bees Stationery (Incompleted)

Jamie:
  1. typography poster layout thumbnail 30 sketches 

Friday, March 24, 2017

3/24/2017 Homework


Joohyun:
  1. Complete mock up for socks. (Incompleted: 1/2 done)
    1. box (individual box & set)
    2. shopping bag
  2. 30 portfolio layouts (thumbnail sketches) (Incompleted)

Shannon:
  1. Complete Columbia Logo variations! (10 variations: vector images) Completed
  2. 20 sketches for Lady M packaging layouts Incompleted (1/2 Done)
  3. Complete stationery for Lady M and work on mock-ups (1/2 Done_Incompleted: Stationery- need to do it again!)
    1. coffee cup (hot and cold) 
    2. cup holder
    3. cup sleeve
  4. 30 portfolio layouts (thumbnail sketches) (Incompleted)

Lydia:
  1. 10 thumbnail sketches for Save the Bees brochure layouts (10x7pages=70 sketches) (Incompleted)
  2. Complete Save the Bees Stationery (Incompleted)

3/21/2017 Homework


Joohyun:

  1. Come up with three design options for the box (Completed)
  2. 30 portfolio layouts (thumbnail sketches)


Shannon:

  1. 10 Columbia logo idea sketches (completed but need to come up with different idea)
  2. Complete Lady M logo (completed)
  3. 30 portfolio layouts (thumbnail sketches)


Lydia:

  1. Come up with 'Save the bees' brochure layout idea (completed)
  2. Complete the 'Save the bees' logo (completed)



Thursday, March 2, 2017

Arrowhead variation





Arrowhead is a popular Mountain Spring Water brand on the West Coast of United States.
One of its Commercial states,
"At Arrowhead,  we call these hills home for over 120 years. It's why we care for our mountain springs and their surrounding environments. " - Arrowhead Commercial Slogan

The Brand Committed to its home state, California. Provides Spring water for the communities on the West and also keeping long term sustainability in mind.
Sustainability being one of their core values, a change in packaging can be made.
How to make our community better: An upgrade in packaging, using glass bottle as their new packaging.

A little background in product material use:
Glass is a non-reactive material, which means it won't absorb chemicals.
Recycled glass uses 40% less energy than manufacturing new glass, and up to 80% of all recycled glass can be reclaimed. Not all plastic can be recycled. In act only about 6.8 percent of the total plastic used in the U.S.

Glass bottle                 pros: 1. Could be serve in High end restaurants
                                             2. Saves cost on label prints, and prints on glass instead
                                             3. Integrates Brand
                                             4. BPA free
                                             5. Unlike plastic that is down-cycled, glass can be recycled                
                                                 repeatedly
                                    cons: 1. Risk of broken package during transport increase
                                             2. Initial cost of glass water bottle is higher

New Logo                   pros: 1. Logos are one of the important things for brand associations
                                             2. Highly complex logo makes consumer perceive it as                                                                                confusing and difficult to relate
                                             3. Changing new logo can prevent our brand of having " old                                                                        and out of date" impression.